Many mortgage companies and financial institutions are completely overwhelmed by the absolute flood of calls from people across the country who are worried about their financial future. As I see it, there are two main ways to handle a flood – One, focus on trying to make your barrier higher then the flood waters with the intention of diverting the flood elsewhere or two, focus on stopping the flood at the source.
Sadly, most stories I hear these days about mortgage companies and financial institutions involve trying to divert and keep customers at bay using company policies regurgitated by overworked and under informed representatives.
I think we’ll see many more floods this year ranging from shifts in consumer priorities and spending to business failures. How your company handles these floods will be crucial. Are you equipped to stop the flood or will you simply try to divert it elsewhere for others to clean up? Can you take any preventative steps now to tighten any weak spots?
Filed under: Business |