Flash of Insight: Valuing employees

Unappreciated employees will never appreciate in value.

If only it were that easy…

Happy Friday!

How will you market?

You can either wait for the cliff notes (when it’s obviously too late) or get busy now making history with what you have.
Happy Wednesday!

Holding a company “why” day

“Business as usual” is a load of crap. It leads to too much floating, too much status quo. Do you see it too?
It’s time we abandon ingrained company assumptions and dismiss company urban legends. Time to shed egos, dismantle best practices and stop blindly towing the company line.
It’s time we questioned all [...]

Seinfeld on Marketing: the road less traveled

Jerry is right, of course, but not for the reasons we tend to tell ourselves. Most of time we lie to ourselves about our actions (or non-actions) because we desperately want to believe that the road is less traveled because it if were the right road, more people would have taken it. We [...]

Our thanks

Some “must reads” around the blogosphere

Scott over at Hello My Name is Scott blog writes about what he has learned after wearing a name tag for 8 years nonstop (no kidding!). Congrats Scott!
Drew McLellan over at The Marketing Minute riffs about Amazon’s push to stop Wrap Rage (a maddening feeling from those absolutely annoying packing of children’s toys that [...]