Advertising: Is it the way great brands get to be great brands?

While perusing a magazine, I came across this ad about ads from the America Advertising Federation. The ad states:

“Enjoy Advertising”
“The secret formula, revealed.”
“Advertising. The way great brands get to be great brands.”

Do you buy this? I think this is the equivalent of telling someone:
“Look. If you want to find your sole mate, pour all [...]